Angeles City promotes new ‘tourism brand’
THE Angeles City Tourism Office (Acto) has revealed a preview of its branding campaign which aims to create a positive image for the city during the “Tourism Brand and Calendar Launch” held recently at the Museo ning Angeles.
The newly launched brand which is the slogan “Angeles City: I Like!” aspires to showcase what makes Angeles City unique and distinguishable from other competing destinations.
According to Christine Nunag, current head of the Acto, the first thing that they wanted to accomplish is to promote awareness and appreciation of what the city has to offer and encourage local pride.
“When we are proud of our city, it is easier to sell it as a tourism destination,” Nunag said.
Acto then presented to tourism stakeholders a sneak preview of their video on the things that one can “like” about Angeles City.
Nunag confirmed that the video is only a part of a series of audio-visual presentations that will target different market profiles in the coming months, together with print and social media promotions.
She confirmed that the city will embark on a landmark project to culturally map the city’s 33 barangays with the help of the University of Sto. Tomas Center for Conservation of Cultural Property and Environment.
The said organization was behind the success of tourism hotspots such as Vigan, Bohol and Cebu, among others.
“The goal [of the cultural mapping] is to research and document the stories and memories of Angeles City and uncover tangible, intangible, natural and built resources,” Nunag added.
In the previous year, Acto already started the use of the brand “Angeles City: I Like!” and proposed it to Mayor Edgardo Pamintuan, other city officials, representatives from the Research, Education and Institutional Development (REID) Foundation and city stakeholders.
The slogan was taken from “Angeles-City-I-Like-Angeles-City-I-Love” offered by one of the participants in the Branding Workshop held in February 2011.
Nunag also explained how “Angeles City: I Like!” is an appropriate brand name for the city.
“‘Like’ is said to be the modern equivalent of love,” shares Nunag, who was appointed City Tourism Officer in September 2011.
“Inspired by the Facebook phenomenon of 500 million users who click three billion Facebook likes a day, ‘Like’ is a way to give positive feedback,” she said.
“‘Like’ is to connect with things you care about. Most importantly, ‘I Like’ is a first aid treatment, a ‘modern’ or digital tool to counter the unlikeable image of Angeles City as seen in top pages of internet search engines,” Nunag explained.
For his part, Pamintuan lauded the efforts of Acto in coming up with a new brand and hopes that the Angeleños and Kapampangans would support it.
“Along with the Branding Campaign and the revamped tourism activities for 2012, there is finally something that tourists and Angeleños themselves can look forward to in the city,” the mayor said.
“We would like to leave a positive image for the city, and through the Acto and the support of our fellow Kapampangans, we would be able to do it,” Pamintuan added.
Recently, Pamintuan expressed his support to Congressman Carmelo “Tarzan” Lazatin’s proposal to erect a world-class Disneyland Theme Park at the Clark Freeport Zone.
He said the establishment of the said theme park at Clark would be beneficial to neighboring towns and cities in terms of tourism, employment and business.
http://www.sunstar.com.ph/pampanga/local-news/2012/04/30/angeles-city-promotes-new-tourism-brand-219009
Camping is one of the popular outdoor activities that take place in Clearwater Resort which is generally regarded as one of the best hotels in Clark Philippines. Here in this popular resort in Pampanga there is a safe and clean campsite that comes also with a private campfire ground for a complete camping experience outside of Manila. Guests and families camping at this private resort in Pampanga often enjoy outdoor facilities by the lake, the beach and picnic grounds also. Clearwater Resort is considered by schools, event organizers and social groups as one of the best campsites in the Philippines.
Clearwater is one of the hotels in Pampanga that offers good outdoor venues for events like team building and company outings. Manila event organizers look for good resorts near Manila to hold outdoor functions and events for clients. Many event planners choose Clearwater because it is located in Clark. This is one of the best event venues near Manila. There are over 10 outdoor private event venues in Clearwater resort suitable for groups of 50 to 3000 participants. Clearwater Resort is generally recognized by event planners as the best event venue in Clark Pampanga. Clearwater appears frequently on the top of a list of the best hotels in Pampanga. Camping is one of the popular outdoor activities that take place in Clearwater Resort which is generally regarded as one of the best hotels in Clark Philippines.
The growing array of hotel resort accommodation, recreation and entertainment facilities, places to unwind and relax, fine dining and family restaurants, bars and pubs makes it increasing easy for tourists and visitors from Manila to spend quality time in a place of leisure in Clark, Pampanga.
To many visitors from Manila, a place of leisure or a good hotel or resort in Pampanga must be located in a city that is safe, clean and not so noisy. Convenience and accessibility are important considerations in choosing a holiday destination in Philippines. Clark Freeport is probably the easiest tourist destination to reach from Manila. Clark also has its own international airport with dozens of daily flights connecting Clark directly with Hong Kong, Macau, Taiwan, Singapore, Bangkok, Malaysia and South Korea. Clark is home to some of the best golf courses in Pampanga. Although golf continues to be one of the reasons why visitors from Manila travel to Pampanga, residents of Angeles City, Subic and Bulacan travel to Clark not just to play golf in one of the best golf courses in Pampanga but also to relax and unwind in the best resort in Philippines.
Hotels, resorts, vacation rentals, fine dining and family restaurants, bars and pubs, entertainment, nightlife, place of leisure, sports and recreation facilities in Clark and Angeles Pampanga are showcased for the convenience of visitors planning a getaway from Manila or a weekend out of town to relax and unwind in a clean and safe city.
Spa is not the only way to unwind for people who are stressed out by Manila traffic and noise pollution.
Clearwater Resort & Country Club offers several styles of accommodation from US$65 up inclusive of breakfast for two at the beautiful Breakfast Garden Restaurant overlooking the large Clearwater lake and beach. This is a good rendition of the lifestyle that the Americans left behind after they left the Clark Airbase. A good short description of this lifestyle is suburban laid-back slow-paced clean living, very suitable for tourists and guests looking for a way to unwind from the stress of living in Manila.
In a city like Manila, most residents rely on visits to spa and beauty parlor to unwind and relax. But with a short getaway to Angeles City Clark Pampanga one can de-stress by enjoying beautiful outdoor amenities of this beach resort, savoring what nature can offer.
For reservations, comments and inquiries,
Clearwater Resort & Country Club
Creekside Road corner of Centennial Road,
Central Business District, Clark Freeport Zone,
Pampanga, Philippines 2023
Tel: (045)599-5949 0917-520-4403 0922-870-5177
Manila Sales Office
3003C East Tower, Phil Stock Exchange Center,
Exchange Rd Ortigas Metro Manila, Philippines 1605
(632) 637-5019 0917-520-4393 Rea or Chay
http://www.ClearwaterPhilippines.com
Email: Inquiry@ClearwaterPhilippines.com
Getting to this hotel in Clark Philippines
After entering Clark Freeport from Subic, Manila, Dau and Angeles City, proceed straight along Clark’s main highway MA Roxas, passing Clark’s largest wine shop called Clark Wine Center on your right, continue to bear right making no turns at all, go past Mimosa Leisure Estate on the opposite side of the road, you will hit a major intersection. Go straight and the road becomes Creekside Road. YATS Clearwater Resort and Country Club is on your right just 200m down. Traffic in Clark Philippines is light so it should be quite easy for get to this hotel in Clark Philippines.
For inquiries and bookings, click here to contact Clearwater Resort now
Wedding couples looking for wedding reception venues and beach wedding venues can log on to this Philippines Wedding Venue web site for free information and assistance:
http://www.PhilippinesWeddingVenue.com
While in Clark, it might be a good idea to enjoy an evening of wine-and-dine in the fine dining Yats Restaurant and Wine Bar that features an award winning 2700-line wine list. It is located in Mimosa Leisure Estate of Clark Freeport Zone. For more information, visit http://www.YatsRestaurant.com
YATS Leisure Philippines is a developer and operator of clubs, resorts and high-class restaurants and wine shops in Clark Angeles Philippines http://www.YatsLeisure.com
While in Clark, one might as well add to the itinerary a visit to the famous Clark Wine Center, the largest wine shop in Philippines which offers over 2000 selections of fine vintage wine from all wine regions, vintages spanning over 50 years covering all price ranges.
http://www.ClarkWineCenter.com
Looking for famous tourists spots, places to visit and see, relax and unwind in Clark, Pampanga, Philippines? You may want to check out these sites also:
http://www.HotelClarkPhilippines.com
http://www.ClarkPhilippines.com
http://www.YatsWineCellars.com
For jobs and business investment opportunities in the Philippines please visit http://www.yilp.com
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